Lotus Watches

Rev your engines because for the automotive connoisseur who ranks appearance and style as important as performance, Lotus sports cars are now creating Lotus watches. The Type 1 Lotus watch is the first wrist watch to be created by Lotus Design, the famous design studio responsible for all Lotus current and future products, as well as numerous client programs.

The Quartz analogue chronograph watch is a timepiece infused with Lotus core values in appearance that is highly technical yet clean, stylish and elegant, which is what the savvy consumer is searching for. But, looks aren’t everything, especially with Lotus. The Lotus watch, just like the cars, boast beautifully crafted components that include an orange anodized aluminum crown guard mounted on a high power black dial with the Lotus roundel that received its inspiration from precision automotive and race parts used in the popular Lotus sports car.

Reflecting on the design, Barney Hatt, Principal Designer of Lotus Design, and originator of the Type 1 Lotus Watch, explains, according to documentation: “Lotus has always been about innovative engineering solutions presented in the most elegant form whilst avoiding superfluous detail. Highly machined aesthetic forms underline the precise nature of the watch which are balanced by the use of tactile materials.”

A high precision quartz movement, a three-dial 1/10th of a second stopwatch timing system (up to one hour), and a calendar mechanism promote sophistication. The stainless steel casing completes the technical flowing profile of the watch, and is finished with an etched logo of Lotus Design on the rear of the case. This is equally complemented by a comfortable and durable high-density resin adjustable strap with a stainless steel buckle.

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