Perseo Watches

The Perseo watches company is world acclaimed for its role of supplier of pocket watches and later wristwatches to the Italian railways in 1927. The owner of this Italian watch enterprise was Alfredo Degli Espositi who started his love affair with watches in 1919. In 1923, four years after his joining in the watch world, he bought the Perseo trademark from an Italian merchant based in Tuscany. Alfredo commenced henceforth tying up with big enterprises like Montre Cortebert, la Chaux de Fond and Juillard & Cie. Actually, the Perseo Watch Company was only a segment of the mammoth firm Monster Cortebert.

But the inquisitive minds will bug you with the arrow - Why was it necessary for the Montre Cortebert to take another name. The answer will narrate a story. During the era of fascism, any product bearing names or words other than Italian met with grave problems. A new rule was set in Italy - every company and individual should use Italian language. This drove the Montre Cortebert enterprise name Alfred’s enterprise as Perseo, an Italian sobriquet. However, Perseo watches being renowned for its purveying of pocket watches to the Italian railways was hardly known as a part of Montre Cortebert timepiece production.

After many years of existence in the Italian watch industry, Alfredo Degli Espositi was appointed as the president of the Italian watch association. In the same year, in 1856, he sold his enterprise to the Montre Cortebert which is presently located in Switzerland.

Perseo watches has terminated its own movement production but still assembles timepieces.